The traditional and effective way to market your restaurant is WOM (word of mouth). This technique yield so much output (more customers) at one investment (a customer). Many restaurant owners focus on the digital marketing strategy for restaurants , which is undoubtedly essential, but 92% of consumers trust family, friends, or social media recommendations. To earn one of the most effective marketing practice requires minute efforts. The 4ps (product, place, price, and promotion) do not work in word-of-mouth marketing in the restaurant industry. To make people talk about your restaurant is daunting, but smart restaurants know how to have potential customers at one investment. The restaurant industry word of mouth revolves around the 3Es (Engage, Equip &Encourage, and Empower). The following are discussed the word of mouth factors that can lead your restaurants on customers tips: 1. Always Engage Your Customers If you want your potential cu...
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